To put things into context first, here is one clear way of thinking about how to promote a selfpublished book. Actively share useful, positive, quality content and engage your audience through unique. Create custom links to your book and professional interactive widgets. Your launch is just the beginning, and you absolutely must continue. Advertise to friends and family but also join groups around the books content and the same type of authors as yourself. Making your book available through online bookstores including. We are experienced book marketing professionals who have been working with authors and publishers for years. Dont only think about marketing activities that result in immediate sales. The term usually refers to written media, such as books and magazines, either as an ebook. To set up an amazon uk ads account, youll need an amazon advantage account for amazon uk. Aug 01, 20 promote and market your book like a master.
Marketing included for every selfpublished book at. Marketing and promoting a book is a neverending battle to get your book some muchneeded attention and sales. Follow through on publicity and marketing, and keep it going. Book marketing services self publishing for uk independent.
Join the amazon associates program to earn an additional 4% on each sale you drive. Marketing selfpublished childrens books requires appealing to both kids and adults. Self publishing is on the rise and many people are bypassing the traditional route of seeking the affirmation of publication worthiness via commercial. Promoting a selfpublished book is hard work and there are no shortcuts. Whether published or self published, fiction or nonfiction, we can promote any book and any genre. Jul 06, 2011 guerilla marketing n the art of promoting your book in ways that revolve around ingenuity rather than money if you have read our newsletter for any length of time, you know we frequently comment on how a selfpublished authors work on their book does not stop when the writing is done. Selfpublished authors often create video trailers to advertise their books online, and amazons author pages give you a place to feature them. He worked with our senior publicist in london but had a camapign that ran across both the uk and us the atlantic publicist. Once your book is listed on amazon, you will want to spruce up the book details page to help sell your selfpublished book. The stepbystep guide to writing publishing and marketing your first book how to self publish. But the good news is that marketing is also about fostering connections and relationships, which can be rewarding to you and your fan base. But the good news is that marketing is also about fostering. Self published authors often create video trailers to advertise their books online, and amazons author pages give you a place to feature them.
With that said, lets look at ways of promoting your book and getting people to find you as an author, and your books, of course. Many selfpublished authors have no interest in sales, advertising, or business in general, as they tend to be altruistically artistic. One of the best ways to do this is to utilize the search inside. How to selfpublish and market your book in ebook and print books for writers. The digital revolution has changed all of that and many of the most successful self published authors achieve huge success promoting their books online. Create a community surrounding your passion and your brand.
Find out who your book appeals to, get to know those people well, and be where they are, both online and off. Promoting a self published book is hard work and there are no shortcuts. Self published book marketing for authors smith publicity. X trustworthy source official uk government website official website for the public sector of the uk government go to source. How to list and sell your selfpublished book on amazon. From childrens books, to ya and na, to crime, suspense, horror fiction to cooking, health, personal development, photography, travel and many more. Publishnation writer richard blackshire invested in our total marketing campaign, hear him talk about his book new town naughty boy on bbc radio author gill valentine recently spoke to bbc radio. For selfpublished books, some or all of the traditional book marketing functions may be made available from a selfpublishing service or from other book publishing consultants at a cost. Promotion packages for selfpublishing authors thebookbag. Moreover, smith publicity is widely credited with pushing the credibility of selfpublished book authors to new levels. And once published your book will appear on amazon within two days. Laura barta took this approach even further with her 2011 selfpublished book. We actively promote each book published with tredition so readers, book sellers and journalists quickly discover its publication.
Self publish ebooks and paperbacks for free with kindle direct publishing, and reach millions of readers on amazon. But if you are publishing by yourself and wish to be read by as. Marketing your self published book troubador publishing. A 2015 survey by library journal found that 94% of public libraries offer ebook checkouts and 39% of libraries either purchased or planned to purchase selfpublished ebooks. Five simple ways to promote your selfpublished book. Our aim is to promote self published books, increase their awareness in the.
Book promotion is designed to get people to find your book, and not, to find people to get your. Jul 11, 2014 a selfpublished author tends to get about 70% of the cover price for an ebook from a company like amazon, if they charge about. Its a simple fact that without some marketing your book wont sell well beyond. My nonfiction book how to selfpublish and market a childrens book is out in print and as an ebook whether youre just starting out with selfpublishing or are part way through your. To do this, you will need to submit a pdf file of your book to amazons.
If you selfpublish your book, you are not going to be writing for a living. This is a vital step in the promotion and marketing of your book, andif done rightwill make the rest of the process infinitely easier. Your launch is just the beginning, and you absolutely must continue marketing your book to build your brand. Book marketing services book marketing company authoramp, uk. Book marketing services also available with experienced, professional support. Self publishing marketing your book yps publishing.
Uk book publishing its never been easier to publish your book. From many years agowhen we became the very first book marketing company to secure. Top 10 selfpublishing companies for firsttime authors editage. Paying uk income tax on book royalties uk authors self.
Jun 25, 2019 for self published books, some or all of the traditional book marketing functions may be made available from a self publishing service or from other book publishing consultants at a cost. He worked with our senior publicist in london but had a camapign that ran across both the uk and us the. With the advent of ebooks, there is no longer something called a backlist. Selfpublishing tips from one of the uks bestselling authors. One of the best ways to do this is to utilize the search inside feature that allows people to browse through your book s contents and sample pages. Matador offers inhouse trade marketing and media and pr services for books and ebooks, based on many years of active marketing knowledge and experience. Use these 6 tactics to market your selfpublished book on social media for the exposure your story deserves. Jul 12, 2018 once your book is listed on amazon, you will want to spruce up the book details page to help sell your self published book. Marketing your book for selfpublishers and indie authors. If you didnt get the message marketing your book is not about selling. Selfpublished books now account for 30% to 40% of ebook sales. Another win for kdp authorsyou get paid royalties of up to 70%.
Self publishing tips from one of the uk s bestselling authors for those of you who are still skeptical about the extent of self publishings promise, adam croft is all the inspiration you need. Publishing takes less than 5 minutes and your book appears on kindle stores worldwide within 2448 hours. Earn up to 70% royalty on sales to customers in the. Marketing takes planning, organization, and consistent action. Marketing your book or ebook is probably the hardest part of successfully self publishing a book.
We make it easy for authors to self publish great books. I am now a selfpublishing and book marketing coach to both indie authors and traditionally published ones and a speaker at publishing and business conferences. Aug 30, 2019 a selfpublished author can quickly get their print and ebook distributed to the most important online retailers by using just a couple services, all of which have no or very low upfront costs. Theoretically this lets you sell products you provide through the amazon uk store and ship yourself which are different from books published via kdp, which are sold by amazon, not by you.
Jul 24, 2015 marketing selfpublished childrens books requires appealing to both kids and adults. If youre self publishing and this includes any situation where an author makes a contribution towards the cost of publication, promoting can be hard, hard work. We managed to secure some wonderful and much deserved coverage for rupert and his book. Then do your very best to implement the basics of book. Then do your very best to implement the basics of book promotion that i have outlined above.
My nonfiction book how to selfpublish and market a childrens book is out in print and as an ebook whether youre just starting out with selfpublishing or are part way through your journey this comprehensive resource provides practical guidance for planning and creating picture books, chapter books or middle grade novels and crucially tried and tested strategies for selling. From many years agowhen we became the very first book marketing company to secure a fullpage feature story about a selfpublished novel in the new york times, to the everevolving book publicity strategies we continually develop for selfpublished authorswe have earned. If you are earning royalties from a selfpublished book, you are considered selfemployed in the uk and must file selfassessment tax returns to account for and pay taxes on your profits. But however youre coming around to being an author, understanding the traditional functions of book marketing will help you navigate the publication of. Rachel abbott selfpublished her first novel, only the innocent, in 2011 through. Apr 02, 2018 marketing and promoting a book is a neverending battle to get your book some muchneeded attention and sales. Rupert published his book elsehwere but came to authoright for his marketing and publicity. Selfpublishing tips from one of the uks bestselling authors for those of you who are still skeptical about the extent of selfpublishings promise, adam croft is all the inspiration you need. York publishing services provide a professional book marketing service. Most importantly, have a fantastic cover, a killer book description, and get your categories and keywords. Self publishing is on the rise and many people are bypassing the traditional route of seeking the affirmation of publication worthiness via commercial publishers and are striking out on their own, with.
A selfpublished author can quickly get their print and ebook distributed to the most important online retailers by using just a couple services, all of which have no or very low upfront. This is a vital step in the promotion and marketing of your book, andif done rightwill make the rest of the process. But if you are publishing by yourself and wish to be read by as many among your target audience as possible, you will have to learn an additional skillhow to market your books. Book marketing help for writers uk self publishing for. Actively share useful, positive, quality content and engage your audience through unique encounters. Selfpublishing is the publication of media by its author without the involvement of an established publisher. A 2015 survey by library journal found that 94% of public libraries offer e book checkouts and 39% of libraries either purchased or planned to purchase self published ebooks. As an author, you can also distribute your book globally and publish your book in multiple languages. Marketing selfpublished books explained in 9 basic steps. My biggest tip to a selfpublished author is commit to your book. Marketing your book or ebook is probably the hardest part of successfully self.